Business Excellence Award Winner
03rd Dec 2019
mmw3degrees is very proud to be announced as one of the winners of the Fuji Xerox Asia Pacific Business Excellence Awards 2019.
The Business Excellence competition recognises innovation and business success with Iridesse™ production press game-changing technology across the region.
There were entries for the award from seven countries, with fifteen case-study articles, five videos and ten applications submitted.
Six judges from the Fuji Xerox Asia Pacific Graphic Communications Group and Marketing Communications teams carefully evaluated entries, with judging based on the business impact on customers and impact on the market, as well as the quality of the case study and overall general quality of the application.
You can watch the winning video case study here:
The Business Excellence Award case study tells the story of how mmw3degrees became aware of an increase in demand from clients for five and six colour print work – especially applications needing metallic, clear and white inks.
This resulted in the business decision to invest in the Iridesse production press.
“We need to continually deliver innovation to our clients and provide them with a platform to push their creative further so they are maximising cut-through and therefore a return on their direct mail investment. Having the ability to utilise metallics, white and clear in a variable environment provides this advantage,” said Jessica Ransley, Head of Sales and Marketing.
The partnership between mmw3degrees and Fuji Xerox enabled mmw3degrees to be the first mailing house in New South Wales to offer their clients the unique quality of CMYK+ personalised and variable content that the Iridesse can provide.
“The ability to use variable content in a CMYK+ environment with clear, silver, gold and white inks is instrumental. Our strength is in more than two decades of experience in advanced personalisation and we can now do this in six colours, in one pass,” said Ransley.